Consumer Protection Review
Consumer Protection Review
Consumer Protection Review helps businesses that market and sell to consumers navigate federal and state legal issues related to advertising, privacy, promotions, products liability, government investigations, unfair competition, class actions and general consumer protection.
FTC Files New “AI Washing” Case
On August 25, 2025, the Federal Trade Commission filed a complaint against Air AI, alleging the company and its owners made overblown claims about the availability and capabilities of its artificial intelligence (AI) tools to replace human sales representatives, as well as deceptive claims about the busi
Eighth Circuit Hears Challenges to FTC Negative Option Rule
On June 10, 2025, Judges Loken, Erickson, and Kobes of the U.S.
The FTC “Junk Fee” Rule Is Here…Along with a Wave of State Laws
On May 12, 2025, the Federal Trade Commission’s (FTC’s) Rule on Unfair or Deceptive Fees went into effect (see our prior Updates on the proposed rule here
FTC “Click-To-Cancel” Rule Goes Into Effect May 14
On May 14, 2025, the bulk of the requirements of the Federal Trade Commission’s Negative Option Rule, also known as the “click-to-cancel” rule, goes into effect. The rule imposes obligations related to disclosure, informed consent, simple cancellation, and more.
Supreme Court To Review FCC Authority Over Junk Faxes
Upcoming Requirements for Digital Goods and Subscription Offers in California
With Operation AI Comply, the FTC Steps Up AI Enforcement
The FTC's Latest AI and Your Business
The Federal Trade Commission (FTC) recently published a new blog post within its series titled "AI and Your Business." The post emphasized the FTC's views on the importance of accuracy, transparency, and privacy as brands continue to incorporate artificial intelligence (AI) in their
From California to New York, Junk Fees Continue to Be a Hot Topic for Legislators and Regulators
CARU Issues Warning About Using AI in Child-Directed Advertising and Data Collection
Is Your Trademark Notice an Advertising Claim?
In an unusual decision[1] this month, the National Advertising Division of BBB National Programs (NAD) recommended that Planting Hope Brands (PHB), a plant-based food and beverage company, discontinue its use of the registered trademark symbol or ® on the packaging and advertising for its product RIGHTRICE, a plant-derived flour-based kernel.
DOJ Adopts Accessibility Standards for State and Local Government Web Content
Top Advertising Law Trends for 2024
With the first quarter of 2024 in full swing, it is a good time for brands to revisit marketing compliance strategies to minimize the risk of potential class actions, regulatory enforcement actions, and competitor challenges.
This Update highlights hot topics in advertising law for 2024.
Judge Rules Water Bottler Must Face Class Action Over “Carbon Neutral” Claims
