Music, Film & Television
Revolutionizing entertainment through technology and innovation.
Technology has transformed media and entertainment, expanding reach, content, and delivery.
The convergence of media and technology is disrupting traditional business models across the music, film and TV industries. Advances in technology are transforming every aspect of how content is created, distributed, and consumed. Music and audio content are produced and licensed for podcasts, audio books and music streaming services. Film and TV content are delivered and viewed through connected TVs, apps, streaming services and devices, VR headsets, and gaming platforms. Perkins Coie represents media companies and technology companies, wherever they meet in the content life cycle.
We advise clients on the ways in which AR, VR, MR and immersive reality are impacting content creation, development and production. We counsel companies looking to monetize their audio or audiovisual content through NFTs, digital media, programmatic advertising, and other innovations sparked by AI, machine learning, and blockchain technology. With experience on both sides of the table, our attorneys expertly draft, structure, and negotiate a wide range of content production, co-production, development, co-development, acquisition, financing, licensing, and distribution agreements.
Our lawyers draw upon our significant experience working with music publishers, record labels, movie studios, television studios and networks, and cable, satellite, and telecom distributors, to provide an informed industry perspective of an ever-changing ecosystem. By understanding the licensing models and distribution strategies pursued by global media and entertainment companies, we bring a modern marketplace perspective to today’s content creators, music streaming services, video streaming services and devices, digital media companies, app developers, mobile and broadband providers, and gaming studios and platforms.
Our representation of companies at the intersection of media and technology increasingly involves a strategic, multi-disciplinary and cross-functional approach. When our clients make content available in innovative formats or through pioneering technology, our attorneys provide expert product counseling, drafting of terms of service and privacy policies, privacy compliance, intellectual property protection, and counseling on rights, licensing and development issues. When our clients seek new production, development or distribution partners, our lawyers provide cutting-edge transactional expertise to conceive and finalize complex licensing transactions, multifaceted distribution arrangements, and innovative strategic alliances.
Technology will continue to transform every aspect of the music, film and TV industry, and how content is created, developed and produced, how content is delivered, distributed and consumed, and how players across the industry compete, cooperate and succeed. Perkins Coie will continue to guide the world’s most enterprising companies operating at the forefront of where media meets technology.
How we help clients
- Product counseling
- Policy drafting
- Privacy compliance
- Counsel on intellectual property matters
- Development and licensing agreements
We frequently represent
- NFTs
- Digital media
- Programmatic advertising—fueled by AI
- Machine learning
- Blockchain
Our Team
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