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Justin L. Moon

Profile photo for Justin L. Moon
Profile photo for Justin L. Moon
Partner

Justin L. Moon

Justin practices at the intersection of emerging technologies and the law.

Justin Moon helps the world’s largest technology companies and Fortune 100 clients develop business- and industry-focused solutions to their most critical legal needs, including the legal, business, and practical implications of generative artificial intelligence (AI) technologies. Justin’s counsel also extends to the intellectual property and ethical considerations raised by AI technologies, as well as related regulatory developments.

Justin advises industry leaders on a range of digital transformation and cloud computing arrangements, from the infrastructure to the application layer. These include platform services and issues related to connected devices, where he has helped clients with product launches and contractual and regulatory challenges related to smart city infrastructure projects, smart home solutions, and platform and mobile applications. Justin’s nearly two decades of experience encompass licensing, outsourcing, professional services, and other information technology and commercial transactions, as well as enterprise and consumer software and services, including the use and distribution of open-source software.

As part of his pro bono practice, Justin helps nonprofit entities seeking 501(c)(3) status and advises them on a breadth of commercial agreements and related legal matters. He also supports and serves on the board of Third Stone, the nonprofit entity behind Bumbershoot, Seattle’s iconic arts and music festival.

Education & Credentials

Education

  • Seattle University School of Law, J.D., magna cum laude, 2005
  • Sarah Lawrence College, B.A., 1995

Bar and Court Admissions

  • Washington

Related Employment

  • Perkins Coie LLP, Seattle, WA, Summer Associate, 2004
  • Hon. Mary I. Yu, King County Superior Court, Legal Extern, 2004

Professional Recognition

  • Listed in Thomson Reuters “Stand-out Lawyers,” 2024

  • Listed in Lawdragon 500 Leading Global Cyber Lawyers, 2024

  • Listed as a "Rising Star" by Super Lawyers Magazine, 2015

  • Washington State Bar Association, Pro Bono Publico Service Commendation for 2007-2011, 2013-2015

Impact

Professional Leadership

  • Licensing Executives Society
  • American Bar Association, Business Law Section
  • Washington State Bar Association, Business and Intellectual Property Law Sections
  • King County Bar Association
  • Loren Miller Bar Association

Community Involvement

  • The Bush School, Board of Trustees, 2013-2018
  • Northwest Immigrant Rights Project, 2008 - present

Professional Experience

Technology Transactions & Privacy

Collaboration & License Agreements

Represented Microsoft Corporation in preparation and negotiation of collaboration and license agreements in connection with strategic partnership for mobile products & services.

License and Technology Development Agreements

Represented large, public software, services and devices company in licensing and technology development agreements.

Software as a Service Agreements

Represented clients in negotiation and preparation of software as a service agreements.

Supply Agreements

Represented large, public internet travel company in preparation of form online clickthrough agreement in connection with hotel management supply system, as well as supply agreements with strategic partners.

Vendor Agreements

Represented large, public software, services and devices company in preparation and negotiation of various vendor agreements in connection with the development of its infrastructure technology networks.

OEM and Reseller Agreements

Represented large, public software, services and devices company in preparation and negotiation of OEM and reseller agreements in connection with the launch of its retail operations.

Advertising, Marketing & Promotions

Advertising and Promotion Issues

Represented and counseled large, public software, services and devices company regarding promotion, marketing and other advertising issues related to sales and promotions.

Divestiture by Microsoft Corporation

Represented Microsoft in its sales of its Atlas online advertising platform to Facebook Inc.

Interactive Entertainment

Acquisitions by Microsoft Corporation
  • Represented Microsoft in its acquisition of Perceptive Pixel Inc.
  • Represented Microsoft in its acquisition of VideoSurf, Inc.
Acquisition of Cranium, Inc.

Represented Cranium, Inc. in its acquisition by Hasbro Inc.

Acquisition of Amaze Entertainment, Inc.

Represented Amaze Entertainment, Inc. in its acquisition by Foundation 9 Entertainment.

Arts & Entertainment

Divestiture by Microsoft Corporation

Represented Microsoft in its sales of its interest in the MSNBC website to Comcast Corporation.

Acquisition by Outerwall Inc.

Represented Outerwall Inc. in its acquisition of Redbox Automated Retail, LLC.

Sale of Newsvine Inc.

Represented Newsvine Inc. in its sale to MSNBC Interactive, LLC.

Mergers & Acquisitions

Acquisitions by Microsoft Corporation
  • Represented Microsoft in its acquisition of Inmage Systems.
  • Represented Microsoft in its acquisition of Pando Networks Inc.
  • Represented Microsoft in its acquisition of StorSimple Inc.
  • Represented Microsoft in its acquisition of the identity management assets of Bhold Company B.V.
  • Represented Microsoft in its acquisition of Nasdaq listed Greenfield Online Inc., via all-cash tender offer.
Sale of Captaris, Inc.

Represented Captaris, Inc. in its $131 million sale to Open Text Inc.

Sale of Satori Software Inc.

Represented Satori Software Inc. in the sale of its U.S. and U.K. assets.

Sale of The Coffee Equipment Company

Represented The Coffee Equipment Company in its sale to Starbucks Corporation.

Acquisition of TreeHugger Inc.

Represented TreeHugger Inc. in its acquisition by Discovery Networks.

Emerging Companies

PhysioSonics Inc.

Represented PhysioSonics Inc. in its preferred stock financing.

Rubicon Interactive Inc.

Represented Rubicon Interactive Inc. in its preferred equity financing.

Private Equity

KSL Capital Partners, LLC / ClubCorp Inc.

Represented KSL Capital Partners in $2 billion CMBS/mezzanine/term loan financings, including in connection with the acquisition of public company.

Sale of The Alaska Club

Represented The Alaska Club, an owner and operator of 17 fitness centers in Alaska, to Lincolnshire Management Inc., a New York-based private equity firm.

Lone Star Funds

Represented Lone Star Funds in its acquisition of B-Line.

Callison Architecture Inc.

Represented Callison Architecture in its recapitalization with private equity fund, Blue Point Capital Partners.

Corporate Finance

Emeritus Corporation Common Stock Offerings

Represented Emeritus Corporation in public equity offering.

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