Arsha Hasan
Arsha Hasan counsels clients on intellectual property (IP) law and entertainment transactions matters, focusing on the acquisition, protection, and exploitation of IP rights and other brand assets around the world.
She has experience counselling clients on trademark clearance, selection, and filing strategies in the United States and abroad, including building, managing, and maintaining large domestic and international trademark portfolios for world-renowned brands, as well as enforcing against unauthorized uses of intellectual property rights and other IP assets.
Arsha regularly advises clients across a wide variety of industries, with a particular focus in the cosmetics, entertainment and media, fashion, and consumer and luxury retail spaces. Arsha's experience in these industries provides her with crucial insight into the increasing commercial exploitation of celebrity, fashion, beauty, and entertainment brands. Arsha's experience in negotiating and structuring IP licenses and influencer sponsorship and endorsement deals for individual high-profile talent and retail brands informs her work with clients across all aspects of their branding activities, ranging from the development and prosecution of their global IP portfolios, to the implementation of brand collaborations and promotional campaigns.
As a true team member, Arsha works closely with her clients to understand their brand identities and tailors her strategies and guidance to meet each of her clients' unique business needs.
Areas of focus
Education & Credentials
Education
- Indiana University Maurer School of Law, J.D., Managing Editor, Indiana Journal of Global Legal Studies, 2016
- Queen's University, B.A., Sociology, 2012
Bar and Court Admissions
-
New York
Related Employment
- Loeb & Loeb LLP, New York, NY, Associate, 2021-2022
- Greenberg Traurig, LLP, New York, NY, Associate, 2018-2021
- Frost Brown Todd LLC, Indianapolis, IN, Staff Attorney, 2016-2018
- Meitus Gelbert Rose LLP, Indianapolis, IN, Law Clerk, 2016
- Entertainment One Ltd., Toronto, ON, Business and Legal Affairs Intern, 2015
Professional Recognition
Recognized by Best Lawyers: Ones to Watch for Intellectual Property Law, 2024
Recognized as a "Rising Star" by Managing Intellectual Property, 2021, 2023
Recognized as a "New York Rising Star" by Super Lawyers, 2022-2023
Impact
Professional Leadership
- International Trademark Association, Young Practitioners Committee Member