Meredith B. Halama
- Firmwide Co-Chair, Privacy & Security Practice; Firmwide Chair, Ad Tech Group
- Washington, D.C.
With more than 20 years of privacy law experience and nearly 15 years in advertising technology law, Meredith serves as an authority on online and mobile advertising practices.
Meredith counsels clients on the full spectrum of consumer privacy issues, with a particular emphasis on targeted advertising, mobile advertising, data monetization, and related business practices. Meredith's privacy work spans industries; her clients include major technology platforms, wearable tech providers, brands, publishers, and streaming services as well as advertising technology intermediaries.
Meredith works with clients to develop privacy programs designed to help them comply with consumer privacy laws, including the California Consumer Privacy Act and other new state laws, section 5 of the Federal Trade Commission (FTC) Act, the Children's Online Privacy Protection Act, the Video Privacy Protection Act, and marketing laws such as the Telephone Consumer Protection Act and Controlling the Assault of Non-Solicited Pornography and Marketing Act.
Valued by clients for her deep understanding of the online advertising ecosystem, Meredith represents companies in regulatory investigations before the FTC, state attorneys general, and self-regulatory bodies. She drafts privacy policies, online terms and conditions, and other consumer-facing disclosures. Additionally, Meredith regularly drafts and negotiates commercial agreements related to the collection, use, and sharing of user data.
Prior to joining Perkins Coie, Meredith served as deputy general counsel and director of compliance of the Network Advertising Initiative (NAI), a trade association composed of nearly 100 companies engaged in interest-based advertising and related practices. Before joining the NAI, Meredith spent eight years in private practice, where she focused on privacy and communications law.
Areas of focus
Industries
Services
Education & Credentials
Education
- University of Illinois College of Law, J.D., magna cum laude, Order of the Coif, Articles Editor, University of Illinois Law Review, 1999
- Northwestern University, B.A., History, 1995
Bar and Court Admissions
-
District of Columbia
Related Employment
- Network Advertising Initiative (NAI), Washington, D.C., Deputy General Counsel and Director, Policy and Compliance, 2009-2013
- Wilmer Cutler Pickering Hale and Dorr LLP, Washington, D.C., Counsel, Communications and E-Commerce Department, 2001-2009
Clerkships
- Hon. James Holderman, U.S. District Court for the Northern District of Illinois
Professional Recognition
Listed in Chambers Global Guide, Privacy & Data Security, 2024
Ranked by Chambers USA as "America's Leading Lawyer" for Nationwide: Privacy & Data Security and Privacy & Data Security: Adtech, 2022-2024
Listed in Lawdragon 500 Leading Global Cyber Lawyers, 2024
Named among BTI Client Service All-Stars, 2022
Listed in Best Lawyers in America: Privacy and Data Security Law, 2024-2025
Impact
Professional Leadership
- Certified Information Privacy Professional (CIPP/US) through the International Association of Privacy Professionals (IAPP)
