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Startup Percolator

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Startup Percolator

The blog posts on Startup Percolator cover a wide range of topics essential for entrepreneurs and startups. 

road through mountains
August 19, 2025 Formation

10 Ways to Exit Your Startup

Ringing the bell on Wall Street may be every founder’s dream, but only a tiny fraction ever get the chance. View blog post
road through mountains
July 10, 2025 Formation

Here’s What the “One Big Beautiful Bill” Means for Startups & Investors

Officially signed on July 4, 2025, the One Big Beautiful Bill Act (OBBBA or the Act) affects entrepreneurs, investors, companies, and other startup stakeholders, including with respect to companies participating in tech, biotech, and other high-growth sectors. View blog post
road through mountains
January 27, 2025 Formation

Building Your Personal Brand: Top 10 Takeaways

In celebration of Women's Entrepreneurship Day, Valeska Pederson Hintz and Wendy Moore of Perkins Coie hosted a fireside chat with Elisa Schreiber and Priya Cherian Huskins on the theme of "Command Your Narrative: Building a Resilient Personal Brand for Women Entrepreneurs." 

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Startup - Employees
July 24, 2024 Employees

Calculating How Much Equity to Grant to Employees

Equity refers to the ownership of a company, typically in the form of stock or the right to acquire stock. While you can't pay employees solely with equity, startups commonly use equity to incentivize their employees and attract talent.

Factors Influencing Equity Awards

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road through mountains
July 16, 2024 Formation

LLCs vs. C-Corps: Which Entity Is Right for Your Startup?

Choosing the right business structure is a critical decision for any startup. The choice often boils down to two popular options: Limited Liability Companies (LLCs) and C-Corporations (C-Corps).

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Startup - Employees
April 24, 2024 Employees

How to Classify Employees as Exempt or Nonexempt

When hiring employees, a company should ensure it is complying with applicable federal, state, and local laws regarding employee minimum wages, withholdings, and other applicable requirements. 

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